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Elm Street Technology announces two acquisitions and a new platform
Elm Street Technology founder Prem Luthra. In January of this year, real estate technology veterans Prem Luthra and Randall Kaplan launched Elm Street Technology — which hit the ground running with its...
View ArticleWhy the real estate industry loves to cast shade on Upstream
When Realogy’s widely respected Alex Perriello questioned the necessity of “bifurcating” listing distribution this week, it poured gasoline on the Upstream chatter fire. Assertions that Realogy’s...
View ArticleHow MLS platforms could empower brokers from within
It’s no secret to anyone in the real estate industry that real estate brokers work in a highly competitive environment. To form a foundation for future growth, they invest a great deal of time, money...
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What would real estate look like without MLSs? A lesson in branding
LAS VEGAS — Picture the logo of the U.S. Postal Service. What do you feel? “We all touch the U.S. Postal Service every single day, but if you’re like me, it’s something you either feel a mild sense of...
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UtilityScore comes to REcolorado.com
As wintertime approaches and those bigger heating bills are looming, potential homeowners might be thinking about how much it could cost to live inside their dream home. UtilityScore’s platform gives...
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What happened when one agent forgot to pay the MLS
A brokerage cut off from its MLS is like an office left dark by a lightning storm — powerless until plugged back in. But the typical real estate office presumably doesn’t operate in fear of an MLS...
View ArticleWhy are ‘required’ MLS policies not actually required?
The National Association of Realtors’ (NAR’s) MLS Issues and Policy Committee, with the support of the Leading Real Estate Companies of the World, The Realty Alliance and many individual brokers and...
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Don’t discount off-market deals for LA buyers and sellers
Whether you are working with buyers or sellers, you can increase your production by paying heed to the off-market listing. Sometimes considered as an “ugly stepsister” of residential transactions,...
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RatePlug joins Northern California’s largest MLS
Do you have buyers worried about what the monthly mortgage would be on a house they haven’t bought yet? What about the insurance payments? RatePlug is here to help. RatePlug CEO Brad Springer The...
View Article6 steps to becoming a go-giver rather than a go-getter
Do you use social media to wax on about your latest listing or how many deals you have done? Do you send out postcards saying, “I’m never too busy for your referrals?” Do you explain to clients how you...
View ArticleSetting an endgame for MLS consolidation
Why are there still so many MLSs? I’d argue it’s mainly because we don’t have the answer to other questions: How many MLSs should there be, and where are their borders? Should there be six MLSs? 30?...
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Video review: RevBroker Web solutions for indie brokerages
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe. RevBroker is a website marketing solution targeted at independent brokerages....
View ArticleWill new commission models die in the next downturn?
Alternative business models that offer new commission models, including a reduced commission in exchange for less service, typically explode in seller’s markets. Do these models represent the future,...
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Capitalism and conservation: Keeping Portland weird
Portland real estate investor Justin Grubb finds himself in the middle of a “civil war going on between capitalism and embracing Portland’s weirdness.” “They talk out of both sides of their mouth, and...
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Bay Area home sales trends by county
The Bay Area real estate market in February hit a few high notes, including year-over-year increases. Each county of the Bay Area is seeing different trends, making for an interesting start to the...
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.Homes domain could help agents stand out — but it’ll cost them
Missed out on your preferred site address under the .com domain? Real estate agents and brokers now have the opportunity to buy a new home on the Web under a domain that could instantly clue consumers...
View Article4 little-known ways to save time at the office
There’s nothing I love more than figuring out how to save time, especially when it comes to using the Internet. The Web has become an important part of every agent’s life, and using it efficiently can...
View ArticleHousefax offers co-branded reports to Keller Williams agents
Keller Williams agents came away with more than one steal at their 2016 Family Reunion. At this year’s event, the company announced partnerships with big industry players Zillow and Dronebase, and to...
View ArticleWhy it’s time to look at real estate websites differently
Agents are told they need a website — and they do, but not all real estate websites are built the same, nor do they provide the same functionalities. The process of getting a new website looks...
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Clareity survey ranks top 5 MLSs of the year
The results are in — from the MLS polls, that is. According to Clareity Consulting’s 15th Annual Customer Satisfaction Survey, the top five MLSs in terms of user satisfaction are: Stratus Data Systems...
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